Category Archives: Mahul in the news

Luxury is an ego trip: CEO Magazine

CEO Magazine catches up with author and luxury commentator Mahul Brahma on his book Decoding Luxe. Not humility but ego creates brands, makes them reach the stars, according to Decoding Luxe, a first-of-its-kind book on luxury brands. This razzle-dazzle industry thrives on ego. CEO Magazine catches up with author and luxury commentator Mahul Brahma on…
Read more

World shifting focus to luxury consumer in India: Indiablooms

As the realms of luxury and affordability fuse with common people, Mahul's book takes a strategic, behavioural, historical, experiential, demographical, psychological, dynamic, mechanical, and also a philosophical look at what constitutes luxe or dazzle. The book is meant for all stakeholders of luxury brands – owner, custodian, retailer, connoisseur as well as student – helping…
Read more

Cartier, Rolls Royce, Louis Vuitton: The Indian Connection

For us Indians, the word luxury usually conjures up images of plush velveteen lifestyles that our Maharajas lived once upon a time, decked in sparkling jewels and riding magnificent motor cars. These luxurious items were objects symbolic of power, identity and royal status. For us Indians, the word luxury usually conjures up images of plush…
Read more

Mahul wins the E-commerce Communication Leader of the Year: IBNS

Kolkata-based corporate communication professional Mahul Brahma has won the "E-commerce Communication Leader of the Year" award at the CMO Asia and World Marketing Congress which organised the “eCommerce Summit & Awards” recently in Mumbai. Brahma, who is also an actor, currently heads corporate communications and branding for India's largest B2B e-commerce company, mjunction, a joint…
Read more

Mahul wins Young Achiever Award: Hindustan Times

Mahul Brahma, Head-Corporate Communications and Branding for mjunction, received the “Young Achiever Award” in the “National Awards for Excellence in Corporate Communication” held in Bangalore on Sept 1. Mahul has received this award in the individual category. The award is given for achievements of an individual in his professional field as a communicator and beyond.…
Read more

Mahul’s debut film covered by Bartman

After successful screening at 69th Cannes Film Festival, Elixir, a short film starring Mahul Brahma and Daminee Benny Basu, has been selected at the 22nd Kolkata International Film Festival to be held on Nov 11-18, 2016. The film also won the Best Short Film at Boston's Bengali Film Festival Caleidoscope. Lead actor Mahul Brahma, a…
Read more

After Cannes, Elixir selected for Kolkata International Film Festival

After successful screening at 69th Cannes Film Festival, Elixir, a short film directed by Anirban Guha and starring Mahul Brahma and Daminee Benny Basu, has been selected at the 22nd Kolkata International Film Festival to be held on Nov 11-18, 2016. The film also won the Best Short Film at Boston's Bengali Film Festival Caleidoscope.…
Read more

Mahul’s published short story ‘Let there be Light’

It was a Diwali when I was born. It is not auspicious. I am Ishaque Ali. I was born in a nation where we Muslims are a minority. We are, by our birth, branded anti-nationals. It is assumed we are sad every time Sachin hits a sixer to Sohaib’s bouncer. In this so-called secular Great…
Read more

Mahul addresses IIT-KGP’s Entrepreneurship Awareness Drive

Techno India Salt Lake, in association with the Entrepreneurship Cell of IIT Kharagpur successfully hosted the Entrepreneurship Awareness Drive (EAD) with its last foot in the City of Joy on 25th of this month. This one-day awareness drive was graced by the motivational lectures of some eminent speakers like Mr Mahul Brahma (Head-Corporate Communications and…
Read more

Mahul’s published short story “Dark Web”

Four minutes before Now. A few kilometers away from Milan: I felt a sudden numbness in my chest. Followed by an excruciating pain, shattering my breastbone. It was like molten lava searing my chest burning my heart, lungs. I felt the taste of hot blood. And finally heard the gunshot. A bullet travels twice as…
Read more