Category Archives: Mahul in the news

Golftrade catches up with author Mahul just after the launch of his book Decoding Luxe. He speaks on the book, his other pursuits, and new-love, golf. Mahul is an author, a luxury commentator, an actor, a former Senior Editor and head of corporate communications and branding in a Tata Group company mjunction. He has won…

Escapement has always been a very dominant, yet the hidden reason behind the love for luxury. The only difference is that brand custodians never looked at this avenue with a magnifying glass. This escapade, if properly harnessed is the next billion-dollar-churner for all luxury brands across the globe.      

CEO Magazine catches up with author and luxury commentator Mahul Brahma on his book Decoding Luxe. Not humility but ego creates brands, makes them reach the stars, according to Decoding Luxe, a first-of-its-kind book on luxury brands. This razzle-dazzle industry thrives on ego. CEO Magazine catches up with author and luxury commentator Mahul Brahma on…

As the realms of luxury and affordability fuse with common people, Mahul's book takes a strategic, behavioural, historical, experiential, demographical, psychological, dynamic, mechanical, and also a philosophical look at what constitutes luxe or dazzle. The book is meant for all stakeholders of luxury brands – owner, custodian, retailer, connoisseur as well as student – helping…

For us Indians, the word luxury usually conjures up images of plush velveteen lifestyles that our Maharajas lived once upon a time, decked in sparkling jewels and riding magnificent motor cars. These luxurious items were objects symbolic of power, identity and royal status. For us Indians, the word luxury usually conjures up images of plush…

Kolkata-based corporate communication professional Mahul Brahma has won the "E-commerce Communication Leader of the Year" award at the CMO Asia and World Marketing Congress which organised the “eCommerce Summit & Awards” recently in Mumbai. Brahma, who is also an actor, currently heads corporate communications and branding for India's largest B2B e-commerce company, mjunction, a joint…

Mahul Brahma, Head-Corporate Communications and Branding for mjunction, received the “Young Achiever Award” in the “National Awards for Excellence in Corporate Communication” held in Bangalore on Sept 1. Mahul has received this award in the individual category. The award is given for achievements of an individual in his professional field as a communicator and beyond.…

After successful screening at 69th Cannes Film Festival, Elixir, a short film starring Mahul Brahma and Daminee Benny Basu, has been selected at the 22nd Kolkata International Film Festival to be held on Nov 11-18, 2016. The film also won the Best Short Film at Boston's Bengali Film Festival Caleidoscope. Lead actor Mahul Brahma, a…

After successful screening at 69th Cannes Film Festival, Elixir, a short film directed by Anirban Guha and starring Mahul Brahma and Daminee Benny Basu, has been selected at the 22nd Kolkata International Film Festival to be held on Nov 11-18, 2016. The film also won the Best Short Film at Boston's Bengali Film Festival Caleidoscope.…

It was a Diwali when I was born. It is not auspicious. I am Ishaque Ali. I was born in a nation where we Muslims are a minority. We are, by our birth, branded anti-nationals. It is assumed we are sad every time Sachin hits a sixer to Sohaib’s bouncer. In this so-called secular Great…